Frankly, each of these reasons could easily fill an entire article of its own. Here, we want to give you a concise overview and a few things to think about. Let’s get started.

Put loss rates in context

A 2018 ESMA review put the share of loss-making retail CFD accounts in the EU markets examined at 74 to 89 percent. This is a historical figure for CFD trading, not a rate for all brokers, products or traders. Source: ESMA.

The frequently quoted loss rates come from CFD risk warnings. Providers are required to disclose the proportion of their retail CFD accounts that lose money. The earlier ESMA review cites 74 to 89 percent for the EU markets examined. These figures cannot establish a success rate for day trading as a whole or for other trading instruments.

Unfortunately, there is considerable frustration in our industry, and many people online firmly believe that trading simply does not work. In the original article, I referred to a statement from a Handelsblatt podcast. Without the specific episode and the studies it mentioned, that statement cannot be checked here. Day trading is a profession, not a sure thing, and it certainly does not suit everyone. It takes considerable experience and knowledge. The fact that people day trade is not, however, evidence that it is profitable for everyone.

Many private traders underestimate risk, the learning involved and costs. So we sat down to consider the main reasons why people might struggle with trading. As you can imagine, quite a few came to mind. We would like to introduce the ones we consider most important, so you can prepare for them and hopefully avoid them. The following ten points are our editorial assessment, not a statistical ranking.

One thing before we begin: many of these points will probably seem obvious to you, yet they cause serious problems for so many people in everyday trading. Others are much less obvious, but in my view these can ultimately make a significant difference.

Ten common mistakes
01

Psychology and mindset

Ask a trading coach about the reasons people struggle with trading, and psychology and mindset will often come up. Under pressure, protective reactions can influence your decisions. That might be an instinct to escape, causing you to close a trade against your plan, or an urge to defend yourself or counterattack that makes you want to fight the market.

When you speculate, it is important to work on how you deal with these impulses. The aim is to notice them and examine your response, rather than trying to suppress your feelings entirely. That makes a sound trading plan and a well-developed strategy all the more important, so you can make your decisions as rationally as possible.

02

False expectations

Here we have to take a critical look at our industry as a whole. Many people associate the stock market, and speculative trading in particular, with a casino where a little luck can quickly bring them a fortune. That idea is fuelled by adverts from trading coaches and schools showing attractive people driving expensive cars and living a luxury lifestyle. Some promise extraordinary returns that the system being taught cannot come close to delivering.

That is unfortunate, because trading is a demanding professional activity with substantial financial risks. How much money you can make or lose also depends on the capital available to you and the risk you take. A serious, professional trader should manage their account with sound risk and money management. They should avoid disproportionate risks or putting their entire account at stake in pursuit of quick money. Even a disciplined approach does not guarantee steady account growth.

03

Expecting results too soon

As you can see, this reason follows directly from the previous one. In fact, as we thought through the subject, we found that many of the reasons overlap and connect. One cause can lead to the next, leaving you with a range of factors holding you back.

You do not learn trading overnight. It is not rocket science, but it still has to be learned. Experience plays a particularly important role. Learning a system, even understanding it completely, does not mean you can immediately apply it profitably. First, you need to become familiar with how it works, the technical procedures and, of course, the markets and their different characteristics.

That means setting aside some time every day to practise, especially at the beginning. Depending on the approach and trading discipline you want to learn, you may need considerably more time. If you are interested in day trading (programme information in German), in particular, we are talking about several hours a day. That can be exhausting when you are learning alongside your regular job. Trading will NOT make you rich overnight. That much I can tell you for certain. You need perseverance, which brings us straight to point four: impatience.

04

Impatience

Even if you have managed to make the necessary time for trading every day, that does not mean you can immediately put everything you have learned and practised into action. You need patience and staying power. We all learn at different speeds and start with different levels of knowledge. How long you need to master a discipline such as day trading (programme information in German) or swing trading (programme information in German) also depends on your practice time and the quality of your training. You may understand a trading system more quickly, but that does not establish a fixed timetable for applying it competently or becoming profitable.

Impatience will only encourage mistakes. Worse still is giving up on an approach too quickly. We often see beginners abandon a system whose rules they have not yet examined thoroughly, simply because they cannot put it into practice quickly enough.

05

The trading system does not work

Almost more often, though, we encounter the opposite, which brings us to reason five: you are trying to trade a system that simply does not work.

Here, too, it is worth looking at the internet, particularly YouTube. It is striking how many brightly coloured thumbnails now compete for your attention on the home page. They advertise strategies you can apply quickly, along the lines of: SMA 1 crosses SMA 2 and the last three candles were all purple-peach-green. An entry pattern like that does not tell you whether a complete trading system works. That also requires exits, risk rules and a transparent assessment after costs.

An approach explained publicly can be a useful starting point for learning. Whether it is viable in your own trading only becomes clear through a transparent assessment that includes costs, losing periods and clear rules. Look for evidence you can check, rather than adopting a strategy solely because of a video or a promise. You can take the initiative and develop your own strategies, which we strongly encourage, or find a capable teacher to help you learn trading. Your own initiative and a good coach can complement each other; they cannot guarantee lasting success.

06

The wrong trading coach

You have chosen the wrong teacher. We need to be careful here, of course: we do not want to offend colleagues. Still, it is no secret that our industry includes fraudsters and people with questionable practices. Here is a brief checklist to help you assess a sound trading school:

  • Use your judgement of people: how does the trader conduct themselves?
  • Do they speak factually and informatively, or boast about their possessions and talk mainly about their successes rather than sharing their knowledge?
  • How old is the coach? Do you feel they bring some life experience?
  • More importantly, do you think they can teach well? A trader may be very successful at their job without necessarily being a good teacher.
  • Do they make an effort to disclose their performance in some form?
  • Can you reach them with questions, and do they respond promptly and competently?

We probably do not need to tell you that your trading coach plays a significant role in how quickly you reach your goal, or whether you reach it at all.

07

You do not manage risk

This point should be well known by now, but we have to keep emphasising its importance. You may be psychologically resilient and have an excellent trading system. You may even avoid all the other mistakes mentioned in this article. Yet if you cannot manage your money and trading risk properly, you will end up losing money or even wiping out your account.

Entire books have been written about this subject. Fundamentally, it concerns when you close a trade, whether it is in profit or loss, and how much capital you can and want to risk on each trade relative to your total capital. That varies considerably between systems and individual circumstances. You MUST, however, consistently follow a defined set of rules, or you will struggle in trading over the long term.

08

The wrong trading instruments

You can also make things harder for yourself by trading the wrong instruments. If you choose your broker because of its impressive advertising around Bundesliga football pitches, for example, that tells you nothing about its trading terms. Of course, we are not condemning broker advertising in general; everyone needs some way to attract attention. What matters is the actual terms for your trading.

Before choosing an instrument, check where and with whom you trade, how prices are formed, and the costs and risks involved. CFDsContracts for difference: speculation on price movements without owning the underlying asset, traded off exchange through a provider and made highly risky by leverage. are generally traded over the counter with a provider; retail spot forexForeign exchange: trading currencies such as EUR/USD. Retail spot forex is often traded over the counter; currency futures and options can be traded on an exchange. is also often traded over the counter. Currency futures and options, however, can trade on an exchange. Source: Investor.gov. “Zero commission” does not mean your trading is entirely free: depending on the product and provider, spreads, financing costs or other fees may apply.

Exchange-traded examples include shares, ETFs, bonds, futuresStandardised contracts traded on an exchange that oblige the parties to buy or sell an underlying asset at a specified price and date. and optionsExchange-traded contracts giving the right, but not the obligation, to buy or sell an underlying asset at a specified price.. You can lose money there, too. In particular, compare product structure, liquidity, leverage, costs and counterparty risk.

Exchange traded

ExamplesShares, ETFs, futures and listed options; some warrants also trade on an exchange.

StructureTrading takes place at a venue under its rules. Risks and costs remain.

Over the counter

ExamplesCFDs and spot forex through a provider.

StructurePricing and the counterparty depend on the provider and contract.

Do not confuse the products

Listed options and warrants are different products. Warrants are issued by an issuer and can also trade on an exchange, with the issuer generally quoting buying and selling prices. Source: Frankfurt Stock Exchange (German).

09

Blind trust in supposed experts

We are nearing the end and come to point nine: placing too much trust in supposed experts. If you think successful trading requires watching the news from morning to night and reading every possible expert forecast, I can reassure you that it does not. Experts can also get their forecasts wrong. A single correct prediction does not establish forecasting reliability; in hindsight, it is easy to find someone who predicted what happened.

In the morning, I listen to a business news podcast to catch up on the financial world, and in the evening I watch Tagesschau, the German television news programme. That is my personal news routine. Unless you specifically trade the news, you do not need to follow every story. Which events and announcements you need to monitor does, however, depend on your market, holding period and approach.

We would strongly advise against making investments solely on the basis of a supposed expert’s opinion, especially if you do not know that expert’s background or find it difficult to assess. At TradeNeon, our principle is that you should take charge of your own finances and understand your decisions.

10

Markets change

Now we come to the final point, and in my view the most important one. If you believe you have consistently addressed all nine of the preceding points in your everyday trading but are still struggling, it is worth examining how the markets have changed. This is less obvious than many other mistakes and, in my view, often underestimated. Adapting to such changes makes trading demanding.

You may have heard of the Turtle Traders. Richard Dennis and William Eckhardt taught a group of participants a rules-based system for trading futures. It covered not just entries, but also exits, position sizing and stops. The Turtle Traders are therefore a historical example of learning a complete trading system. Their story cannot establish the returns of a system traded today. Source: Original Turtles.

Market structure, liquidity and competition change. As an approach becomes widely known and more market participants trade it, its conditions can change. Electronic trading has also changed markets. That does not establish a verifiable, universal end date for the Turtle system, however. Any rules-based approach requires checking whether its assumptions still hold in today’s market.

An entry such as “SMA 1 crosses SMA 2 from below and you go long” initially describes just one rule. You need to test whether a system built around it is viable in the relevant markets and conditions. Even an approach that worked for several years may later lose its edge. Markets are constantly changing; past results do not guarantee future performance.

Electronic and algorithmic trading change market conditions. You need to understand how markets work and recognise when they change. This brings us to an important point that we explore in detail in our day trading programme: in our view, there are two questions you should ask when trading, particularly when day trading. WHERE is a relevant price area, and WHAT actually happens there? In our approach, we check both. These are checks, not a guarantee of success.

The two key questions

WHERE does the price need to go for me to trade, and WHAT needs to happen THERE for me to trade? Our approach combines both observations. First, decide where you want the price to go. When it reaches that area, you do not enter blindly: you wait for a particular setup to form at that price level. Only when THAT happens do you trade.

Frequently asked questions
What do the familiar loss rates describe?

The frequently quoted risk warnings refer to a provider’s retail CFD accounts. A 2018 ESMA review cites 74 to 89 percent loss-making CFD accounts in the EU markets examined. This is not a general rate for all traders.

How long does it take to learn trading?

That depends on your prior knowledge, available practice time, market and method. Learning a set of rules replaces neither experience nor an assessment of your own results. There is no reliable fixed timetable to profitability.

How do I assess a strategy from a video?

Test the rules across enough trades and market conditions, including fees, slippageSlippage is the difference between the expected execution price of an order and the price at which it is actually filled. and losing streaks. A video alone does not establish a viable strategy.

What should I check with CFDs and spot forex?

Both can be traded over the counter. Check leverage, costs, pricing, the counterparty and the provider’s regulatory status. Exchange-traded instruments have different structures but are not risk-free.

What is the most important mistake to avoid?

The reasons overlap. A missing risk limit can undermine even a good analysis. Realistic expectations, patience and examining your own decisions are just as important; none of these measures guarantees a profit.

I hope you enjoyed this article and learned something useful. We were surprised ourselves at how many reasons came to mind for why private traders often struggle. These ten points give you questions to examine in your own trading. A plan, an appropriate risk budget and an honest review help make your decisions understandable and accountable. Losses remain possible even with good preparation.

Day trading programme
If you are curious, find out more about our day trading programme: individual, in-depth training in professional day trading. We specifically address these two questions and explain WHAT should happen WHERE. The programme and the linked programme information are currently available in German.
Learn more (German)
Oliver Sparing
Oliver Sparing
Founder & Head of Trading · TradeNeon
Oliver Sparing has been actively trading the financial markets since 2011. His professional roots lie in precious metals trading in Hamburg; in 2017 he learned at a London trading floor. At TradeNeon he leads the day trading and swing trading programmes and is responsible for the trading methodology, with a focus on order flow, market structure and fundamental market data. Level of Interest, Futures Insights and Lab of Trades grew out of this work. Platforms such as ATAS, Bookmap and WH SelfInvest regularly invite him as a guest. All guest appearances